{"id":2088,"date":"2017-09-11T00:04:43","date_gmt":"2017-09-10T21:04:43","guid":{"rendered":"https:\/\/www.yksityinenkielitoimisto.fi\/?p=2088\/"},"modified":"2017-09-11T13:40:15","modified_gmt":"2017-09-11T10:40:15","slug":"the-word-of-the-week-is-condensing","status":"publish","type":"post","link":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/the-word-of-the-week-is-condensing\/","title":{"rendered":"The word of the week is <i>condensing<\/i>."},"content":{"rendered":"<p>Last week, the Finnish conductor and music teacher <em>Atso Almila<\/em> suggested that Twitter&#8217;s 140-character limit is fine if you leave out redundancies. Twitter poses a challenge for Finnish, where ordinary words can be quite lengthy, but concentrating on wording and grammar can pay off in English tweets as well.<\/p>\n<p><strong>To save just a few characters:<\/strong><\/p>\n<ul>\n<li>Omit extra spaces:\u00a0<em>race track &gt; racetrack.<\/em><strong><br \/>\n<\/strong><\/li>\n<li>Leave out commas and quote marks:\u00a0<em>red green &amp; blue; we saw Wonder Woman yesterday.<\/em><\/li>\n<li>Use shorter forms of words:\u00a0<em>initialize &gt; start.<\/em><\/li>\n<li>Use a colon for <em>and<\/em> or <em>is<\/em>:\u00a0<em>The campaign launch is Tuesday &gt; Tuesday: campaign launch.<\/em><\/li>\n<\/ul>\n<p><strong>When you need to trim a few more letters:<\/strong><\/p>\n<ul>\n<li>Use numbers instead of words:\u00a0<em>the 12 chapters.<\/em><strong><br \/>\n<\/strong><\/li>\n<li>Cut words that don&#8217;t alter the main idea, like auxiliary verbs and relative pronouns:\u00a0<em>the point that I had made &gt; the point I made.<\/em><\/li>\n<li>Avoid intensifiers: (<em>very) severe, (really) tardy.<\/em><\/li>\n<li>Use common or obvious abbreviations:\u00a0<em>September 19 &gt; Sept 19.<\/em><\/li>\n<li>Use hashtags judiciously.\u00a0<em>Will #anyone #search for the #terms you&#8217;re #including?<\/em><\/li>\n<li>Embed\u00a0the hashtag in context:\u00a0<em>Who&#8217;s at the XYZ conference? #Helsinki &gt; Who&#8217;s at the XYZ #Helsinki conference?<\/em><\/li>\n<\/ul>\n<p>Got other suggestions? Share them. And you may have noticed, many of these are good ideas for all kinds of writing, not just the concentrated communication of Twitter.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last week, the Finnish conductor and music teacher Atso Almila suggested that Twitter&#8217;s 140-character limit is fine if you leave out redundancies. Twitter poses a challenge for Finnish, where ordinary words can be quite lengthy, but concentrating on wording and grammar can pay off in English tweets as well. To save just a few characters: [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[14,15],"tags":[],"class_list":{"0":"post-2088","1":"post","2":"type-post","3":"status-publish","4":"format-standard","6":"category-english-en","7":"category-wordoftheweek-en","8":"entry"},"_links":{"self":[{"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/posts\/2088","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/comments?post=2088"}],"version-history":[{"count":5,"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/posts\/2088\/revisions"}],"predecessor-version":[{"id":2093,"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/posts\/2088\/revisions\/2093"}],"wp:attachment":[{"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/media?parent=2088"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/categories?post=2088"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yksityinenkielitoimisto.fi\/en\/wp-json\/wp\/v2\/tags?post=2088"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}